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Displaying results 1 to 16 of 16.

  1. Narrative organizations
    making companies future proof by working with stories
    Author: Erlach, Christine; Müller, Michael
    Published: [2020]; © 2020
    Publisher:  Springer, Berlin, Germany

    Location:
    Universitätsbibliothek Erlangen-Nürnberg, Hauptbibliothek
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    Source: Union catalogues
    Language: English
    Media type: Book
    ISBN: 9783662614204; 9783662614235
    RVK Categories: AP 14450 ; QP 345 ; QP 637
    Series: Management for professionals
    Subjects: Management science; Public relations; Leadership; Intercultural communication; Organization; Planning; Business; Unternehmen; Organisatorisches Lernen; Kommunikation; Erzählen; Narrativität
    Scope: x, 223 Seiten, Illustrationen, Diagramme
  2. Quick Guide Interkulturelle Kompetenz :
    interkulturelle Sensibilisierung für eine grenzenlos erfolgreiche Kommunikation /
    Author: Witzenleiter, Holger; Luppold, Stefan
    Published: [2020].
    Publisher:  Springer Fachmedien Wiesbaden,, Wiesbaden : ; Springer Gabler.

    Location:
    Freie Universität Berlin, Universitätsbibliothek, Zentralbibliothek
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    Volltext (URL des Erstveröffentlichers)
    Source: Philologische Bibliothek, FU Berlin
    Language: German
    Media type: Ebook
    Format: Online
    ISBN: 978-3-658-29103-7
    Other identifier:
    RVK Categories: MR 6700
    Series: Quick Guide
    Subjects: Corporate Communication/Public Relations; Public relations; Kulturkontakt; Interkulturelle Kompetenz
    Scope: 1 Online-Ressource (XII, 138 Seiten) :, Illustrationen.
  3. Narrative Organizations :
    Making Companies Future Proof by Working With Stories /
    Author: Erlach, Christine; Müller, Michael
    Published: 2020.
    Publisher:  Springer,, Berlin :

    Location:
    Freie Universität Berlin, Universitätsbibliothek, Zentralbibliothek
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Philologische Bibliothek, FU Berlin
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 978-3-662-61421-1
    Other identifier:
    RVK Categories: AP 14450 ; QP 345 ; QP 637
    Series: Management for Professionals
    Subjects: Corporate Communication/Public Relations; Business Strategy/Leadership; Intercultural Communication; Organization; Public relations; Leadership; Intercultural communication; Organization; Planning; Unternehmen; Erzählen; Kommunikation; Narrativität; Organisatorisches Lernen
    Scope: 1 Online-Ressource (X, 223 Seiten) :, 36 Illustrationen, 8 Illustrationen (farbig).
  4. Quick Guide Interkulturelle Kompetenz
    interkulturelle Sensibilisierung für eine grenzenlos erfolgreiche Kommunikation
    Author: Witzenleiter, Holger; Luppold, Stefan
    Published: [2020]
    Publisher:  Springer Fachmedien Wiesbaden, Wiesbaden ; Springer Gabler

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    Ostbayerische Technische Hochschule Amberg-Weiden / Hochschulbibliothek Amberg
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    Hochschulbibliothek Ansbach
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    Hochschule Coburg, Zentralbibliothek
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    THD - Technische Hochschule Deggendorf, Hochschulbibliothek
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    Universitätsbibliothek Eichstätt-Ingolstadt
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    Universitätsbibliothek Erlangen-Nürnberg, Hauptbibliothek
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    Universität der Bundeswehr München, Universitätsbibliothek
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    Evangelische Hochschule Nürnberg, Bibliothek
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    Technische Hochschule Nürnberg Georg Simon Ohm, Bibliothek
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    Universitätsbibliothek Passau
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    Technische Hochschulbibliothek Rosenheim
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    Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt, Abteilungsbibliothek Schweinfurt
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    Technische Hochschule Würzburg-Schweinfurt Bibliothek
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    Universitätsbibliothek Würzburg
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: German
    Media type: Ebook
    Format: Online
    ISBN: 9783658291037
    Other identifier:
    RVK Categories: MR 6700
    Series: Quick Guide
    Subjects: Corporate Communication/Public Relations; Public relations; Kulturkontakt; Interkulturelle Kompetenz
    Scope: 1 Online-Ressource (XII, 138 Seiten), Illustrationen
  5. Narrative Organizations
    Making Companies Future Proof by Working With Stories
    Author: Erlach, Christine; Müller, Michael
    Published: 2020
    Publisher:  Springer, Berlin

    Location:
    Ostbayerische Technische Hochschule Amberg-Weiden / Hochschulbibliothek Amberg
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    Hochschulbibliothek Ansbach
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    TH-AB - Technische Hochschule Aschaffenburg, Hochschulbibliothek
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    Technische Hochschule Augsburg
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    Universitätsbibliothek Bamberg
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    Universitätsbibliothek Bayreuth
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    Universitätsbibliothek Eichstätt-Ingolstadt
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    Hochschule für Angewandte Wissenschaften Hof - Hochschule Hof, Bibliothek
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    Hochschulbibliothek Ingolstadt
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    Hochschule Kempten, Hochschulbibliothek
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    Hochschule Landshut, Hochschule für Angewandte Wissenschaften, Bibliothek
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    Hochschule München, Bibliothek
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    Technische Universität München, Universitätsbibliothek
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    Hochschule für angewandte Wissenschaften Neu-Ulm, Hochschulbibliothek
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    Universität der Bundeswehr München, Universitätsbibliothek
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    Technische Hochschule Nürnberg Georg Simon Ohm, Bibliothek
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    Universitätsbibliothek Passau
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    OTH- Ostbayerische Technische Hochschule Regensburg, Hochschulbibliothek
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    Universitätsbibliothek Regensburg
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    Technische Hochschulbibliothek Rosenheim
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    Hochschule für angewandte Wissenschaften Würzburg-Schweinfurt, Abteilungsbibliothek Schweinfurt
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    Technische Hochschule Würzburg-Schweinfurt Bibliothek
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    Universitätsbibliothek Würzburg
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9783662614211
    Other identifier:
    RVK Categories: AP 14450 ; QP 345 ; QP 637
    Series: Management for Professionals
    Subjects: Corporate Communication/Public Relations; Business Strategy/Leadership; Intercultural Communication; Organization; Public relations; Leadership; Intercultural communication; Organization; Planning; Erzählen; Unternehmen; Narrativität; Organisatorisches Lernen; Kommunikation
    Scope: 1 Online-Ressource (X, 223 Seiten), 36 Illustrationen, 8 Illustrationen (farbig)
  6. The public relations writer's handbook
    Author: Lehmann, Whitney
    Published: 2020; © 2020
    Publisher:  Routledge, Taylor & Francis Group, New York

    "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed... more

     

    "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer's Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you're a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that's accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text"--

     
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    Content information
    Volltext (URL des Erstveroeffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781351261920; 1351261924; 9781351261913; 1351261916; 9781351261890; 1351261894; 9781351261906; 1351261908
    Other identifier:
    Subjects: Public relations; Business writing
    Scope: 1 online resource (xviii, 183 pages), illustrations
    Notes:

    Description based on online resource; title from digital title page (viewed on May 12, 2020)
  7. The public relations writer's handbook
    Author: Lehmann, Whitney
    Published: 2020
    Publisher:  Routledge, Taylor & Francis Group, New York ; Taylor & Francis Group, London

    "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed... more

    Access:

    Location:
    TU Darmstadt, Universitäts- und Landesbibliothek - Stadtmitte
    Inter-library loan:
    No inter-library loan

     

    "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer's Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you're a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that's accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text"--...

     
    Export to reference management software   RIS file
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    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9781351261920; 1351261924; 9781351261913; 1351261916; 9781351261890; 1351261894; 9781351261906; 1351261908
    Other identifier:
    Subjects: Public relations; Business writing
    Scope: 1 Online-Ressource (xviii, 183 pages), illustrations
    Notes:

    Includes bibliographical references and index
  8. The public relations writer's handbook
    Author: Lehmann, Whitney S.
    Published: 2020
    Publisher:  Routledge, New York, NY

    Purpose, process, style, form and tone -- News releases and other types of releases -- Media pitches -- Media advisories/alerts -- Public service announcements -- Media kits -- Interviewing -- Background materials and backgrounders -- Fact sheets --... more

    Location:
    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Potsdamer Straße
    Signature:
    10 A 108746
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

     

    Purpose, process, style, form and tone -- News releases and other types of releases -- Media pitches -- Media advisories/alerts -- Public service announcements -- Media kits -- Interviewing -- Background materials and backgrounders -- Fact sheets -- Bio sketches -- News writing -- Feature writing -- Email and writing for the web -- Writing for social media -- Letters and memos -- Speech writing -- Talking points and run of show -- Shot lists and photo captions. "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer's Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you're a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that's accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text"--

     
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    Content information
    Source: Staatsbibliothek zu Berlin
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780815365280; 9780815365297
    Subjects: Public relations; Business writing
    Scope: xviii, 183 Seiten
    Notes:

    Includes bibliographical references and index
  9. The public relations writer's handbook /
    Author: Lehmann, Whitney
    Published: 2020.; ©2020
    Publisher:  Routledge, Taylor & Francis Group,, New York :

    "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed... more

    Access:

    Location:
    Humboldt-Universität zu Berlin, Universitätsbibliothek, Jacob-und-Wilhelm-Grimm-Zentrum
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

     

    "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer's Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you're a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that's accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text"--

     
    Export to reference management software   RIS file
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    Source: Union catalogues
    Media type: Ebook
    Format: Online
    ISBN: 9781351261920; 1351261924; 9781351261913; 1351261916; 9781351261890; 1351261894; 9781351261906; 1351261908
    Other identifier:
    Subjects: Public relations.; Business writing.; Business report writing.; Relations publiques.; Style commercial.; public relations.; BUSINESS & ECONOMICS; BUSINESS & ECONOMICS; Public relations.; Business writing.; Public relations; Publicity.
    Scope: 1 online resource (xviii, 183 pages) :, illustrations
    Notes:

    Includes bibliographical references and index.

    Purpose, process, style, form and tone -- News releases and other types of releases -- Media pitches -- Media advisories/alerts -- Public service announcements -- Media kits -- Interviewing -- Background materials and backgrounders -- Fact sheets -- Bio sketches -- News writing -- Feature writing -- Email and writing for the web -- Writing for social media -- Letters and memos -- Speech writing -- Talking points and run of show -- Shot lists and photo captions.
  10. Narrative Organizations :
    Making Companies Future Proof by Working With Stories /
    Author: Erlach, Christine; Müller, Michael
    Published: 2020.
    Publisher:  Springer,, Berlin :

    Location:
    Freie Universität Berlin, Universitätsbibliothek, Zentralbibliothek
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Humboldt-Universität zu Berlin, Universitätsbibliothek, Jacob-und-Wilhelm-Grimm-Zentrum
    Inter-library loan:
    Unlimited inter-library loan, copies and loan
    Export to reference management software   RIS file
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Volltext (URL des Erstveröffentlichers)
    Source: Philologische Bibliothek, FU Berlin
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 978-3-662-61421-1
    Other identifier:
    RVK Categories: AP 14450 ; QP 345 ; QP 637
    Series: Management for Professionals
    Subjects: Corporate Communication/Public Relations; Business Strategy/Leadership; Intercultural Communication; Organization; Public relations; Leadership; Intercultural communication; Organization; Planning; Unternehmen; Erzählen; Kommunikation; Narrativität; Organisatorisches Lernen
    Scope: 1 Online-Ressource (X, 223 Seiten) :, 36 Illustrationen, 8 Illustrationen (farbig).
  11. Quick Guide Interkulturelle Kompetenz :
    interkulturelle Sensibilisierung für eine grenzenlos erfolgreiche Kommunikation /
    Author: Witzenleiter, Holger; Luppold, Stefan
    Published: [2020].
    Publisher:  Springer Fachmedien Wiesbaden,, Wiesbaden : ; Springer Gabler.

    Access:
    Resolving-System (lizenzpflichtig)

    Location:
    Freie Universität Berlin, Universitätsbibliothek, Zentralbibliothek
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Humboldt-Universität zu Berlin, Universitätsbibliothek, Jacob-und-Wilhelm-Grimm-Zentrum
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    Unlimited inter-library loan, copies and loan

    Location:
    Universität Potsdam, Universitätsbibliothek
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    Unlimited inter-library loan, copies and loan
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Volltext (URL des Erstveröffentlichers)
    Source: Philologische Bibliothek, FU Berlin
    Language: German
    Media type: Ebook
    Format: Online
    ISBN: 978-3-658-29103-7
    Other identifier:
    RVK Categories: MR 6700
    Series: Quick Guide
    Subjects: Corporate Communication/Public Relations; Public relations; Kulturkontakt.; Interkulturelle Kompetenz.
    Scope: 1 Online-Ressource (XII, 138 Seiten) :, Illustrationen.
  12. Narrative Organizations
    Making Companies Future Proof by Working With Stories
    Author: Erlach, Christine; Müller, Michael
    Published: 2020
    Publisher:  Springer, Berlin

    Location:
    Hochschule für Technik und Wirtschaft Berlin, Hochschulbibliothek
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    Location:
    Hochschule für Wirtschaft und Recht, Hochschulbibliothek, Campus Schöneberg
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    TU Berlin, Universitätsbibliothek
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    Brandenburgische Technische Universität Cottbus - Senftenberg, Universitätsbibliothek
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9783662614211
    Other identifier:
    RVK Categories: AP 14450 ; QP 345 ; QP 637
    Series: Management for Professionals
    Subjects: Corporate Communication/Public Relations; Business Strategy/Leadership; Intercultural Communication; Organization; Public relations; Leadership; Intercultural communication; Organization; Planning; Narrativität; Erzählen; Organisatorisches Lernen; Kommunikation; Unternehmen
    Scope: 1 Online-Ressource (X, 223 Seiten), 36 Illustrationen, 8 Illustrationen (farbig)
  13. Quick Guide Interkulturelle Kompetenz
    interkulturelle Sensibilisierung für eine grenzenlos erfolgreiche Kommunikation
    Author: Witzenleiter, Holger; Luppold, Stefan
    Published: [2020]
    Publisher:  Springer Fachmedien Wiesbaden, Wiesbaden ; Springer Gabler

    Location:
    Alice Salomon Hochschule Berlin, Bibliothek
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    Unlimited inter-library loan, copies and loan

    Location:
    Berliner Hochschule für Technik, Hochschulbibliothek
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    Location:
    Hochschule für Technik und Wirtschaft Berlin, Hochschulbibliothek
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    Location:
    Hochschule für Wirtschaft und Recht, Hochschulbibliothek, Campus Schöneberg
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    TU Berlin, Universitätsbibliothek
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    Location:
    Technische Hochschule Brandenburg, Hochschulbibliothek
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    Location:
    Brandenburgische Technische Universität Cottbus - Senftenberg, Universitätsbibliothek
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    Location:
    Technische Hochschule Wildau, Hochschulbibliothek
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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: German
    Media type: Ebook
    Format: Online
    ISBN: 9783658291037
    Other identifier:
    RVK Categories: MR 6700
    Series: Quick Guide
    Subjects: Corporate Communication/Public Relations; Public relations; Kulturkontakt; Interkulturelle Kompetenz
    Scope: 1 Online-Ressource (XII, 138 Seiten), Illustrationen
  14. Quick Guide Interkulturelle Kompetenz :
    interkulturelle Sensibilisierung für eine grenzenlos erfolgreiche Kommunikation /
    Author: Witzenleiter, Holger; Luppold, Stefan
    Published: [2020].
    Publisher:  Springer Fachmedien Wiesbaden,, Wiesbaden : ; Springer Gabler.

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    Content information
    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: German
    Media type: Ebook
    Format: Online
    ISBN: 978-3-658-29103-7
    Other identifier:
    RVK Categories: MR 6700
    Series: Quick Guide
    Subjects: Corporate Communication/Public Relations; Public relations; Kulturkontakt; Interkulturelle Kompetenz
    Scope: 1 Online-Ressource (XII, 138 Seiten) :, Illustrationen.
  15. Narrative Organizations :
    Making Companies Future Proof by Working With Stories /
    Author: Erlach, Christine; Müller, Michael
    Published: 2020.
    Publisher:  Springer,, Berlin :

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    Volltext (URL des Erstveröffentlichers)
    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 978-3-662-61421-1
    Other identifier:
    RVK Categories: AP 14450 ; QP 345 ; QP 637
    Series: Management for Professionals
    Subjects: Corporate Communication/Public Relations; Business Strategy/Leadership; Intercultural Communication; Organization; Public relations; Leadership; Intercultural communication; Organization; Planning; Unternehmen; Erzählen; Kommunikation; Narrativität; Organisatorisches Lernen
    Scope: 1 Online-Ressource (X, 223 Seiten) :, 36 Illustrationen, 8 Illustrationen (farbig).
  16. The public relations writer's handbook
    Author: Lehmann, Whitney S.
    Published: 2020
    Publisher:  Routledge, New York, NY

    Purpose, process, style, form and tone -- News releases and other types of releases -- Media pitches -- Media advisories/alerts -- Public service announcements -- Media kits -- Interviewing -- Background materials and backgrounders -- Fact sheets --... more

    Location:
    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Unter den Linden
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

     

    Purpose, process, style, form and tone -- News releases and other types of releases -- Media pitches -- Media advisories/alerts -- Public service announcements -- Media kits -- Interviewing -- Background materials and backgrounders -- Fact sheets -- Bio sketches -- News writing -- Feature writing -- Email and writing for the web -- Writing for social media -- Letters and memos -- Speech writing -- Talking points and run of show -- Shot lists and photo captions. "From pitches and press releases to news and feature stories to social media writing and more, this new book by author Whitney Lehmann and a handful of experienced contributors breaks down the most widely used types of public relations writing needed to become a PR pro. The Public Relations Writer's Handbook serves as a guide for those both in the classroom and in the field who want to learn, and master, the style and techniques of public relations writing. Eighteen conversational chapters provide an overview of the most popular forms of public relations writing, focusing on media relations, storytelling, writing for the web/social media, business and executive communications, event planning and more. Chapters include user-friendly writing templates, exercises and AP Style skill drills and training. Whether you're a PR major or PR practitioner, this book is for you. Lehmann has combined her industry and classroom experience to create a handbook that's accessible for PR students and practitioners alike. A dedicated eResource also supports the book, with writing templates and answer keys (for instructors) to the end-of-chapter exercises in the text"--

     
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    Content information
    Source: Staatsbibliothek zu Berlin
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780815365280; 9780815365297
    Subjects: Public relations; Business writing
    Scope: xviii, 183 Seiten
    Notes:

    Includes bibliographical references and index