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  1. Argumentation and debate
    critical thinking for reasoned decision making
    Author: Freeley, Austin J
    Published: 2005
    Publisher:  Thomson Wadsworth, Belmont, Calif. [u.a.]

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    Universitätsbibliothek der RWTH Aachen
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 053451510X
    RVK Categories: HF 336 ; AP 16200
    Edition: 11. ed.
    Series: Wadsworth series in communication studies
    Subjects: Debates and debating; Persuasion (Rhetoric); Critical thinking; Decision making; Reasoning
    Scope: XX, 491 S. : graph. Darst.
  2. Argumentation and debate
    rational decision making
    Author: Freeley, Austin J
    Published: 1971
    Publisher:  Thomson Wadsworth, Belmont, Calif. [u.a.]

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    Universitäts- und Landesbibliothek Düsseldorf
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    RVK Categories: HF 336 ; AP 16200
    Edition: 3. ed.
    Subjects: Debates and debating; Persuasion (Rhetoric); Critical thinking; Decision making; Reasoning
    Scope: 502 S.
  3. Politische Entscheidungsprozesse
    Konturen einer politischen Entscheidungstheorie
    Author: Behrens, Henning
    Published: 1980
    Publisher:  Westdt. Verl., Opladen

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    Content information
    Source: Staatsbibliothek zu Berlin
    Language: German
    Media type: Dissertation
    Format: Print
    ISBN: 3531114972
    RVK Categories: MD 7000 ; MD 1800 ; QC 020
    Series: Studien zur Sozialwissenschaft ; 42
    Subjects: Politische Wissenschaft; Entscheidungstheorie; Forschung; Interdisziplinarität; Wissenschaftliche Schule
    Other subjects: Political science; Decision making
    Scope: XXIX, 253 S., Ill., 23 cm
    Notes:

    Literaturverz. S. 232 - 243

    Zugl.: München, Univ., Diss., 1978
  4. Realitätsorientierung vor und nach Entscheidungen
    Author: Reilmann, Marion
    Published: 1989
    Publisher:  Lang, Frankfurt am Main [u.a.]

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    Source: Union catalogues
    Language: German
    Media type: Dissertation
    Format: Print
    ISBN: 3631419724
    RVK Categories: CP 4000
    Series: Europäische Hochschulschriften : Reihe 6, Psychologie ; 283
    Subjects: Decision making; Human information processing
    Scope: 171 S., graph. Darst., 21 cm
    Notes:

    Zugl.: München, Univ., Diss., 1989
  5. Games, strategies, and decision making
    Author: Harrington, Joseph Emmett
    Published: c 2009
    Publisher:  Worth, New York, NY

    This book on game theory introduces and develops the key concepts with a minimum of mathematics. Students are presented with empirical evidence, anecdotes and strategic situations to help them apply theory and gain a genuine insight into human... more

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    This book on game theory introduces and develops the key concepts with a minimum of mathematics. Students are presented with empirical evidence, anecdotes and strategic situations to help them apply theory and gain a genuine insight into human behaviour. The book provides a diverse collection of examples and scenarios from history, literature, sports, crime, theology, war, biology, and everyday life. These examples come with rich context that adds real-world meat to the skeleton of theory. Each chapter begins with a specific strategic situation and is followed with a systematic treatment that gradually builds understanding of the concept

     
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 0716766302; 9780716766308
    RVK Categories: QP 327 ; QH 430
    Subjects: Spieltheorie; Theorie; Game theory; Decision making; Games of strategy (Mathematics)
    Scope: Getr. Zählung [ca. 550 S.], Ill., graph. Darst., Kt., 24 cm
    Notes:

    Literaturangaben

    Introduction to Strategic ReasoningBuilding A Model of A Strategic Situation -- Eliminating the Impossible:Solving A Game When Rationality is Common Knowledge -- Stable Play: Nash Equilibria in Discrete Games with Two Or Three Players -- Stable Play:Nash Equilibria in Discrete N-Player Games -- Stable Play: Nash Equilibria in Continuous Games -- Keep 'Em Guessing: Randomized Strategies -- Taking Turns: Sequential Games of Perfect Information -- Taking Turns in the Dark: Sequential Games of Imperfect Information -- I Know Something You Don't Know: Games with Private Information -- What You Do Tells Me Who You Are: Signaling Games -- Lies and the Lying Liars that Tell Them: Cheap Talk Games -- Playing Forever: Repeated Interaction with Infinitely-Lived Players -- Cooperation and Reputation: Applications of Repeated Interaction with Infinitely-Lived Players -- Interaction in Infinitely-Lived Institutions -- Evolutionary Game Theory and Biology: Evolutionarily Stable Strategies -- Evolutionary Game Theory and Biology: Replicator Dynamics.
  6. The anatomy of bias
    how neural circuits weigh the options
    Author: Lauwereyns, Jan
    Published: c 2010
    Publisher:  MIT Press, Cambridge, Mass. [u.a.]

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780262123105; 026212310X
    RVK Categories: CP 4200
    Subjects: Neural circuitry; Decision making; Bayesian statistical decision theory; Neural networks (Neurobiology); Nerve Net; Judgment; Models, Theoretical; Nervennetz; Neuronales Netz; Entscheidungsfindung; Bayes-Entscheidungstheorie; Interdisziplinarität
    Scope: xviii, 262 p., ill., photographs, 24 cm
    Notes:

    Includes bibliographical references (p. [233] - 254) and index

    Prelude: a double inheritance, a single question -- Bayes and bias -- Wish come true -- Fear materialized -- The familiarity fallacy -- The proximity trap -- Less is more -- Utopia--a world without bias -- Coda: the pleasure of prediction error.
  7. An introduction to systematic reviews
    Contributor: Gough, David (HerausgeberIn, VerfasserIn einer Einleitung, VerfasserIn); Oliver, Sandy (HerausgeberIn, VerfasserIn einer Einleitung, VerfasserIn); Thomas, James (HerausgeberIn, VerfasserIn einer Einleitung, VerfasserIn)
    Published: 2017
    Publisher:  SAGE, Los Angeles

    "Focused on actively using systematic review as method, An introduction to systematic reviews provides clear, step-by-step advice on the logic and processes of systematic reviewing. Stressing the importance of precision and accuracy, this practical... more

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    "Focused on actively using systematic review as method, An introduction to systematic reviews provides clear, step-by-step advice on the logic and processes of systematic reviewing. Stressing the importance of precision and accuracy, this practical text carefully balances a need for insightful theory with real-world pragmatism. The second edition features a new chapter on statistical synthesis and introduces a wide range of cutting-edge approaches to research synthesis, including text mining, living reviews, and new ideas in mixed methods reviews, such as qualitative comparative analysis"-- Introducing systematic reviews / David Gough, Sandy Oliver and James Thomas -- Stakeholder perspectives and participation in reviews / Rebecca Rees and Sandy Oliver -- Commonality and diversity in reviews / David Gough and James Thomas -- Getting started with a review /Sandy Oliver, Kelly Dickson, Mukdarut Bangpan, and Mark Newman -- Finding relevant studies / Ginny Brunton, Claire Stansfield, Jenny Caird, and James Thomas -- Describing and analysing studies / Katy Sutcliffe, Sandy Oliver and Michelle Richardson -- Tools and technologies for information management / Jeff Brunton, James Thomas, and Sergio Graziosi -- Synthesis methods for combining and configuring textual or mixed methods data / James Thomas, Alison O'Mara-Eves, Angela Harden, and Mark Newman -- Synthesis methods for combining and configuring quantitative data / James Thomas, Alison O'Mara-Eves, Dylan Kneale and Ian Shemilt -- Developing justifiable evidence claims / Kristin Liabo, David Gough and Angela Harden -- Using research findings / David Gough, Ruth Stewart and Janice Tripney

     
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    Source: Union catalogues
    Contributor: Gough, David (HerausgeberIn, VerfasserIn einer Einleitung, VerfasserIn); Oliver, Sandy (HerausgeberIn, VerfasserIn einer Einleitung, VerfasserIn); Thomas, James (HerausgeberIn, VerfasserIn einer Einleitung, VerfasserIn)
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9781473929425; 9781473929432
    RVK Categories: AP 14450 ; AK 39860 ; MD 7200 ; EC 1760 ; QC 020 ; MR 2000
    Edition: 2nd edition
    Subjects: Research; Social sciences; Social sciences; Decision making; Research
    Scope: xvi, 331 Seiten, Diagramme, Illustrationen, 25 cm
    Notes:

    Literaturverzeichnis: Seiten 297-322
  8. Interaktives lösungsraumorientiertes Entscheidungsverfahren für Infrastrukturinvestitionen
    Author: Hochstrate, Klaus
    Published: 1986
    Publisher:  Inst. für Städtebau u. Landesplanung, Karlsruhe

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    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Unter den Linden
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    Source: Staatsbibliothek zu Berlin
    Language: German
    Media type: Dissertation
    Format: Print
    ISBN: 389157052X
    Series: Schriftenreihe des Instituts für Städtebau und Landesplanung der Fakultät für Bauingenieur- und Vermessungswesen, Universität Karlsruhe ; 19
    Subjects: Infrastrukturinvestition; Entscheidung; Stadtentwicklung
    Other subjects: Cost effectiveness; Decision making; Value analysis (Cost control); Infrastructure (Economics)
    Scope: 158 S., graph. Darst.
    Notes:

    Literaturverz. S. 149 - 151

    Zugl.: Karlsruhe, Univ., Diss., 1985
  9. Handbook of consumer psychology
    Contributor: Haugtvedt, Curtis P. (Hrsg.)
    Published: 2008
    Publisher:  Psychology Press, New York

    This handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour more

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    Universität Potsdam, Universitätsbibliothek
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    This handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour

     
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    Source: Union catalogues
    Contributor: Haugtvedt, Curtis P. (Hrsg.)
    Language: English
    Media type: Book
    Format: Print
    ISBN: 080585603X; 9780805856033
    Other identifier:
    9780805856033
    2007017528
    RVK Categories: QW 300 ; QP 611 ; CW 7500
    Series: Marketing and consumer psychology series ; 4
    Subjects: Konsumentenverhalten; Entscheidung; Marketing; Werbepsychologie; Consumer behavior; Decision making; Marketing; Advertising; Consumer behavior; Decision making; Marketing; Advertising
    Scope: XVI, 1273 S., graph. Darst., 28 cm
    Notes:

    Reihenzählung aus LOC-Aufnahme übernommen
  10. Thinking in time
    the uses of history for decision-makers
    Author: Neustadt, Richard E.; May, Ernest R.
    Published: 1986
    Publisher:  Collier Macmillan, London ; Free Pr. [u.a.], New York

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    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Unter den Linden
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    Source: Staatsbibliothek zu Berlin
    Language: English
    Media type: Book
    Format: Print
    ISBN: 0029227909
    Other identifier:
    85029169
    RVK Categories: MG 70080
    Subjects: Decision making; Historical models; Internationale Politik; Außenpolitik; Geschichte; Circumstantia; Entscheidungsfindung; Politischer Prozess; Innenpolitik; Motivation; Vereinigte Staaten
    Scope: XXII, 329 S., graph. Darst., 25 cm
  11. Politische Entscheidungsprozesse
    Konturen einer politischen Entscheidungstheorie
    Author: Behrens, Henning
    Published: 1980
    Publisher:  Westdt. Verl., Opladen

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    Staatsbibliothek zu Berlin - Preußischer Kulturbesitz, Haus Unter den Linden
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    Source: Staatsbibliothek zu Berlin
    Language: German
    Media type: Dissertation
    Format: Print
    ISBN: 3531114972
    RVK Categories: MD 7000 ; MD 1800 ; QC 020
    Series: Studien zur Sozialwissenschaft ; 42
    Subjects: Politische Wissenschaft; Entscheidungstheorie; Forschung; Interdisziplinarität; Wissenschaftliche Schule
    Other subjects: Political science; Decision making
    Scope: XXIX, 253 S., Ill., 23 cm
    Notes:

    Literaturverz. S. 232 - 243

    Zugl.: München, Univ., Diss., 1978
  12. The paradox of choice
    why more is less ; [how the culture of abundance robs us of satisfaction]
    Author: Schwartz, Barry
    Published: 2005
    Publisher:  Harper Perennial, New York

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    Universität Potsdam, Universitätsbibliothek
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 0060005696; 9780060005696
    RVK Categories: QW 300 ; CW 7500 ; QC 020 ; EC 2410
    Edition: 1. Ecco pbk. ed., reissued
    Subjects: Choice (Psychology); Decision making
    Scope: XI, 265, 15 S., Ill., graph. Darst
    Notes:

    Hier auch später erschienene, unveränderte Nachdrucke!

    Includes index
  13. The anatomy of bias
    how neural circuits weigh the options
    Author: Lauwereyns, Jan
    Published: c 2010
    Publisher:  MIT Press, Cambridge, Mass. [u.a.]

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    Max-Planck-Institut für Bildungsforschung, Bibliothek und wissenschaftliche Information
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780262123105; 026212310X
    RVK Categories: CP 4200
    Subjects: Neural circuitry; Decision making; Bayesian statistical decision theory; Neural networks (Neurobiology); Nerve Net; Judgment; Models, Theoretical; Nervennetz; Neuronales Netz; Entscheidungsfindung; Bayes-Entscheidungstheorie; Interdisziplinarität
    Scope: xviii, 262 p., ill., photographs, 24 cm
    Notes:

    Includes bibliographical references (p. [233] - 254) and index

    Prelude: a double inheritance, a single question -- Bayes and bias -- Wish come true -- Fear materialized -- The familiarity fallacy -- The proximity trap -- Less is more -- Utopia--a world without bias -- Coda: the pleasure of prediction error.
  14. Games, strategies, and decision making
    Author: Harrington, Joseph Emmett
    Published: 2009
    Publisher:  Worth Publ., New York, N.Y.

    This book on game theory introduces and develops the key concepts with a minimum of mathematics. Students are presented with empirical evidence, anecdotes and strategic situations to help them apply theory and gain a genuine insight into human... more

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    This book on game theory introduces and develops the key concepts with a minimum of mathematics. Students are presented with empirical evidence, anecdotes and strategic situations to help them apply theory and gain a genuine insight into human behaviour. The book provides a diverse collection of examples and scenarios from history, literature, sports, crime, theology, war, biology, and everyday life. These examples come with rich context that adds real-world meat to the skeleton of theory. Each chapter begins with a specific strategic situation and is followed with a systematic treatment that gradually builds understanding of the concept

     
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780716766308; 0716766302
    RVK Categories: QH 430 ; QP 327
    Subjects: Spieltheorie; Theorie; Game theory; Decision making; Games of strategy (Mathematics); Game theory; Economics, Mathematical; Decision making; Strategic planning
    Scope: getr. Zählung, graph. Darst., 24cm
    Notes:

    Literaturangaben

    Introduction to Strategic ReasoningBuilding A Model of A Strategic Situation -- Eliminating the Impossible:Solving A Game When Rationality is Common Knowledge -- Stable Play: Nash Equilibria in Discrete Games with Two Or Three Players -- Stable Play:Nash Equilibria in Discrete N-Player Games -- Stable Play: Nash Equilibria in Continuous Games -- Keep 'Em Guessing: Randomized Strategies -- Taking Turns: Sequential Games of Perfect Information -- Taking Turns in the Dark: Sequential Games of Imperfect Information -- I Know Something You Don't Know: Games with Private Information -- What You Do Tells Me Who You Are: Signaling Games -- Lies and the Lying Liars that Tell Them: Cheap Talk Games -- Playing Forever: Repeated Interaction with Infinitely-Lived Players -- Cooperation and Reputation: Applications of Repeated Interaction with Infinitely-Lived Players -- Interaction in Infinitely-Lived Institutions -- Evolutionary Game Theory and Biology: Evolutionarily Stable Strategies -- Evolutionary Game Theory and Biology: Replicator Dynamics.
  15. Paradoxien der Entscheidung
    Wahl/Selektion in Kunst, Literatur, Medien
    Contributor: Balke, Friedrich (Publisher)
    Published: 2004
    Publisher:  Transcript, Bielefeld

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    Source: Union catalogues
    Contributor: Balke, Friedrich (Publisher)
    Language: German
    Media type: Book
    Format: Print
    ISBN: 3899421485
    Other identifier:
    9783899421484
    RVK Categories: AP 13500 ; EC 2410
    Series: Masse und Medium ; 3
    Subjects: Decision making; Decision making in literature; Array
    Scope: 245 S., Ill., 23 cm, 309 gr.
    Notes:

    Literaturangaben
  16. Argumentation and debate
    critical thinking for reasoned decision making
    Author: Freeley, Austin J.; Steinberg, David L.
    Published: 2005
    Publisher:  Thomson Wadsworth, Belmont, Calif. ; Thomson Learning, London

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 053451510X
    RVK Categories: HF 336 ; AP 16200
    Edition: 11. ed. , 2. [ print.]
    Series: Wadsworth series in communication studies
    Subjects: Debates and debating; Persuasion (Rhetoric); Critical thinking; Decision making; Reasoning
    Scope: XX, 491 S., Ill., graph. Darst., 25 cm
  17. <<The>> paradox of choice
    why more is less
    Author: Schwartz, Barry
    Published: 2005
    Publisher:  Harper Perennial, New York, NY

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 0060005696; 0060005688; 9780060005696
    RVK Categories: CW 7500 ; EC 2410 ; QC 020
    Edition: 1. pbk. ed.
    Subjects: Choix (Psychologie); Prise de décision; Choice (Psychology); Decision making
    Scope: XI, 265, 16 S., Ill., graph. Darst., 22 cm
    Notes:

    Literaturverz. S. [237] - 256
  18. Getting into print
    the decision-making process in scholarly publishing
    Author: Powell, Walter W.
    Published: 1986
    Publisher:  Univ. of Chicago Press, Chicago, Ill. [u.a.]

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 0226677052; 0226677044; 9780226677057
    RVK Categories: AP 25200
    Edition: 2. [print.]
    Subjects: Array; Array; Array; Array; Organization
    Scope: XXXI, 260 S.
    Notes:

    Literaturverz. S. 233 - 250
  19. Indecision
    a novel
    Author: Kunkel, Benjamin
    Published: 2006
    Publisher:  Picador, London

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9780330444576; 0330444573
    Edition: 1. publ.
    Subjects: Decision making; Americans
    Scope: 240 S., 20cm
    Notes:

    Originally published: 2005
  20. The knowing organization
    how organizations use information to construct meaning, create knowledge, and make decisions
    Author: Choo, Chun W.
    Published: 2006
    Publisher:  Oxford Univ. Press, New York, NY [u.a.]

    Location:
    Zeppelin Universität gGmbH, Bibliothek
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    QP 340 C548(2)
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    WIR:OD:630:C548:(2):2006
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 0195176774; 0195176782; 9780195176780
    Other identifier:
    2005004302
    RVK Categories: QP 345
    Edition: 2. ed.
    Subjects: Interne Kommunikation; Lernende Organisation; Management-Informationssystem; Theorie; Verhalten in Organisationen; Organisationssoziologie; Communication in organizations; Decision making; Knowledge, Sociology of
    Scope: XIV, 354 S., graph. Darst.
    Notes:

    Literaturverz. S. 317-339 und Index
  21. Games, strategies and decision making
    Author: Harrington, Joseph Emmett
    Published: 2015
    Publisher:  Worth Publishers, New York, NY

    This book on game theory introduces and develops the key concepts with a minimum of mathematics. Students are presented with empirical evidence, anecdotes and strategic situations to help them apply theory and gain a genuine insight into human... more

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    Jacobs University Bremen gGmbH, IRC-Library
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    QA269 .H377 2015
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    This book on game theory introduces and develops the key concepts with a minimum of mathematics. Students are presented with empirical evidence, anecdotes and strategic situations to help them apply theory and gain a genuine insight into human behaviour. The book provides a diverse collection of examples and scenarios from history, literature, sports, crime, theology, war, biology, and everyday life. These examples come with rich context that adds real-world meat to the skeleton of theory. Each chapter begins with a specific strategic situation and is followed with a systematic treatment that gradually builds understanding of the concept.-- Preface -- Part 1. Constructing a Game. Introduction to Strategic Reasoning -- Building a Model of a Strategic Situation -- Part 2. Strategic Form Games. Eliminating the Impossible : Solving a Game When Rationality is Common Knowledge -- Stable Play : Nash Equilibria in Discrete Games with Two or Three Players -- Stable Play : Nash Equilibria in Discrete n-Player Games -- Stable Play : Nash Equilibria in Continuous Games -- Keep 'Em Guessing : Randomized Strategies -- Part 3. Extensive Form Games. Taking Turns : Sequential Games with Perfect Information -- Taking Turns in the Dark : Sequential Games with Imperfect Information -- Part 4. Games of Incomplete Information. I Know Something You Don't Know : Games with Private Information -- What You Do Tells Me Who You Are : Signaling Games -- Lies and the Lying Liars That Tell Them : Cheap Talk Games -- Part 5. Repeated Games. Playing Forever : Repeated Interaction with Infinitely Lived Players -- Cooperation and Reputation : Applications of Repeated Interaction with Infinitely Lived Players -- Interaction in Infinitely Lived Institutions -- Part 6. Evolutionary Game Theory. Evolutionary Game Theory and Biology : Evolutionarily Stable Strategies -- Evolutionary Game Theory and Biology : Replicator Dynamics -- Solutions to "Check Your Understanding" Questions

     
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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 1429239964; 9781429239967
    RVK Categories: QH 430 ; QP 327
    Edition: 2., revised ed.
    Subjects: Spieltheorie; Theorie; Game theory; Decision making; Games of strategy (Mathematics)
    Scope: Getr. Zählung, Ill., zahlr. graph. Darst.
    Notes:

    Hier auch später erschienene, unveränderte Nachdrucke
  22. Managing social businesses
    mission, governance, strategy and accountability
    Author: Jäger, Urs P.
    Published: 2010
    Publisher:  Palgrave Macmillan, Basingstoke, Hampshire [u.a.]

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    Source: Union catalogues
    Language: English
    Media type: Book
    Format: Print
    ISBN: 9781349322145; 9780230252547; 0230252540
    RVK Categories: QQ 000
    Subjects: Nonprofit-Organisation; Strategisches Management; Organisationale Entscheidung; Verantwortung; Nonprofit organizations; Decision making; Strategic planning; Responsibility; Verantwortung; Management; Unternehmensführung; Unternehmenskultur
    Other subjects: Nonprofit organizations; Decision making; Strategic planning; Responsibility
    Scope: XXX, 285 S., graph. Darst., 22 cm
    Notes:

    Formerly CIP Uk. - Includes bibliographical references and index

    The concept : the practice of complex decision making -- Managing at the interface of market & civil society -- Towards a "theory of social businesses" -- Framework for complex decision making -- The mission : balance of civil society and the market -- The origin of tensions -- Decision making despite multiple identities -- Governance : balance of solidarity and function -- Resource tension areas -- Impact tension areas -- Leadership tension areas -- Motivation tension areas -- Strategy : balance of past and future -- Screening for strategies -- Legitimization and strategic initiatives -- Strategy portfolio -- Accountability : balance of action and communication -- Accountability work -- Bargaining accountability.
  23. Handbook of consumer psychology
    Contributor: Haugtvedt, Curtis P. (Hrsg.)
    Published: 2008
    Publisher:  Psychology Press, New York

    This handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour more

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    Staats- und Universitätsbibliothek Bremen
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    This handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour

     
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    Content information
    Source: Union catalogues
    Contributor: Haugtvedt, Curtis P. (Hrsg.)
    Language: English
    Media type: Book
    Format: Print
    ISBN: 080585603X; 9780805856033
    Other identifier:
    9780805856033
    2007017528
    RVK Categories: QW 300 ; QP 611 ; CW 7500
    Series: Marketing and consumer psychology series ; 4
    Subjects: Konsumentenverhalten; Entscheidung; Marketing; Werbepsychologie; Consumer behavior; Decision making; Marketing; Advertising; Consumer behavior; Decision making; Marketing; Advertising
    Scope: XVI, 1273 S., graph. Darst., 28 cm
    Notes:

    Reihenzählung aus LOC-Aufnahme übernommen
  24. Nudge
    wie man kluge Entscheidungen anstößt
    Author: Thaler, Richard H.; Sunstein, Cass R.
    Published: 2017
    Publisher:  Ullstein, Berlin

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    Source: Union catalogues
    Contributor: Bausum, Christoph (ÜbersetzerIn)
    Language: German
    Media type: Book
    Format: Print
    ISBN: 9783548373669
    RVK Categories: MR 6600 ; MD 7200 ; QC 020 ; QP 327 ; CM 5500 ; QW 300
    Edition: 7. Auflage, Ungekürzte Ausgabe
    Series: Ullstein ; 37366
    Subjects: Choice (Psychology); Consumer behavior; Decision making; Economics
    Scope: 389 Seiten, Illustationen
    Notes:

    Literaturverzeichnis: Seite 353-377
  25. Realitätsorientierung vor und nach Entscheidungen
    Author: Reilmann, Marion
    Published: 1989
    Publisher:  Lang, Frankfurt am Main

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    Content information
    Source: Staatsbibliothek zu Berlin
    Language: German
    Media type: Dissertation
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    ISBN: 3631419724
    RVK Categories: CP 4000
    Series: Array ; 283
    Subjects: Entscheidungsfindung; Wollen; Motivation;
    Other subjects: Array; Array
    Scope: 171 S., graph. Darst.
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    Zugl.: München, Univ., Diss. : 1989

    Literaturverz. S. 153 - 171