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  1. Equity storytelling
    think - tell - sell ; mit der richtigen Story den Unternehmenswert erhöhen ; [what's your story?]
    Author: Etzold, Veit; Ramge, Thomas
    Published: 2014
    Publisher:  Springer Gabler, Wiesbaden

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    Content information
    Source: Union catalogues
    Language: German
    Media type: Book
    Format: Print
    ISBN: 9783658038885; 3658038888; 9783658038892
    RVK Categories: QP 330 ; QP 770
    DDC Categories: 650
    Subjects: Unternehmensbewertung; Mergers and Acquisitions; Going Public; Unternehmensbeteiligung; Narrativität; Erfolgsfaktor;
    Scope: XIV, 117 S., Ill., 210 mm x 148 mm
    Notes:

    Literaturverz. S. 115 - 117