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  1. Going Up Is Always Good
    A Multimodal Analysis of Metaphors in a TV Ad with FILMIP, the Filmic Metaphor Identification Procedure
    Published: 2021
    Publisher:  LAP LAMBERT Academic Publishing, Saarbrücken

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    Source: Union catalogues
    Language: English
    Media type: Ebook
    Format: Online
    ISBN: 9786203855067; 6203855065
    Other identifier:
    9786203855067
    Edition: 1. Auflage
    Other subjects: (Produktform)Electronic book text; Conceptual Metaphor Theory; conceptual metaphors; orientational metaphors; FILMIP; TV commercial.; (BISAC region code)1.5.7.0.0.0.0; (VLB-WN)1564: Englische Sprachwissenschaft, Literaturwissenschaft
    Scope: Online-Ressource, 60 Seiten
    Notes:

    Vom Verlag als Druckwerk on demand und/oder als E-Book angeboten