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  1. Product placement
    eine moderne Zauberformel im Marketing
    Author: Süss, Marcel
    Published: 1997
    Publisher:  Verl. UNIVATION, Chemnitz

    Location:
    Sächsische Landesbibliothek - Staats- und Universitätsbibliothek Dresden
    Inter-library loan:
    Unlimited inter-library loan, copies and loan

    Location:
    Universitäts- und Landesbibliothek Sachsen-Anhalt / Zentrale
    Signature:
    97 B 384
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    Location:
    ZBW - Leibniz-Informationszentrum Wirtschaft, Standort Kiel
    Signature:
    C 205021
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    Location:
    Universitätsbibliothek Leipzig
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    Unlimited inter-library loan, copies and loan

    Location:
    Hochschule Stralsund, Hochschulbibliothek
    Signature:
    005.742
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    Unlimited inter-library loan, copies and loan
    Export to reference management software   RIS file
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    Source: Union catalogues
    Language: German
    Media type: Book
    Format: Print
    ISBN: 3980521125
    RVK Categories: QP 632
    Series: Schriftenreihe angewandte Betriebswirtschaft ; 8
    Subjects: Werbemittel; Werbepsychologie; Deutschland
    Scope: 42 S, graph. Darst, 30 cm
    Notes:

    Literaturverz. S. 37 - 42
  2. Product placement
    Author: Süß, Marcel
    Published: 1997
    Publisher:  UNIVATION, Chemnitz

    Export to reference management software   RIS file
      BibTeX file
    Source: Union catalogues
    Language: German
    Media type: Book
    Format: Print
    ISBN: 9783980521123; 3980521125
    RVK Categories: QP 632
    DDC Categories: 330; 380; 650; 670
    Series: Schriftenreihe Angewandte Betriebswirtschaft ; Bd. 08
    Subjects: Werbemittel; Werbepsychologie
    Other subjects: (stw)Werbemittel; (stw)Werbepsychologie; (stw)Deutschland; Graue Literatur
    Scope: 42 S., graph. Darst., 30 cm
    Notes:

    Literaturverz. S. 37 - 42